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MOVIE CARS
DEFINER
You don’t have to be a “car freak” to understand how cool, exotic and special these cars are. They managed to influence an entire generation, inspire motor culture and become every child’s dream.
I’m not completely claustrophobic, but i’m afraid of total darkness, where nothing is seen! This led me to carry out this project, in which I can give a simple explanation of the influence of claustrophobia on people’s lives, according to real quotes.
CLAUSTROPHOBIA
2021
CAMPAIGN SITE
MEDINATA
NEW TV CHANNEL
MEDINATA
NEW TV CHANNEL
NEXT PROJECT:
CLAUSTROPHOBIA
CAMPAIGN SITE
ARAK 'SHAARUKI'
BRANDING & PACKAGING
2021
The name "Sha'aruki" is a nickname for a fan of "Maccabi Sha'arayim", the football team affiliated with the Yemenite immigrant community in the city of Rehovot, Israel. It's a Yemeni arak, flavored with Khat (called "Gat" in Israel), the well-known and beloved plant associated with the community. It comes in 3 different versions, each contains a different percentage of Khat.
BRANDING & PACKAGING, 2021
3 different types of Khat concentration
The reference to the label came from the Khat's packaging in the Yemeni markets
Typography logo
EzerKadim by Oded Ezer
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